united airlines
Partner // Nate Totten




The issue:
United and Continental merged to create the world's biggest airline, with the most comprehensive global flight network.

The opportunity:
Make the biggest airline feel intimate yet global.


The Big Idea

Travelling is an unavoidable essential part of our lives. Each plane ticket that we receive, marks a movement in our lives whether small or live-changing.
These stories are what binds the global community that flies on United together.





Teaser Campaign





Reveal Campaign

Each face evolves into a moment in their lives, marking beautiful moments in their life that United has enabled.
With United's massive global flight network available to all - The World Await.









*photography from Danny Santos II and Getty Images